Images of Bradford people are winging their way around the world on special postcards spreading the word about the district's Capital of Culture bid.
Photomontages featuring pictures of hundreds of Bradfordians depicting district landscapes have been made into five different postcards.
Featured on the back of each card are photographs of Bradford people alongside their quotes about the bid. They were chosen after contributing ideas for Bradford's bid document.
Bradford University plans to send them to prospective students - and Bradford people are being urged to post them off to family and friends
Penny Green of Shipley, who works at the Bradford Industrial Museum, appears on a postcard of the Alhambra which she has sent to her seven-year-old daughter, Georgia.
"I'm supporting Bradford's Capital of Culture bid wholeheartedly," said Penny.
"We need to win. Why give it to somewhere like Newcastle or Liverpool, which have already had millions of pounds for regeneration?
"I've lived all over the country and I've never known anywhere quite like Bradford. It's a place of great beauty and ugliness - the juxtaposition of both make it special."
Joseph Augustine's face appears on a postcard of a state-of-the-art Manchester Road bus stop.
"It's a bit weird seeing myself on a postcard!" said the 17-year-old Beckfoot School student.
"They show that Bradford has lots of good points and is moving on after last year's violent events. Bradford has a bad image but 2008 could be a big change. Bradford has a great chance of winning."
Javed Bashir, who is on a postcard of Salts Mill, is sending it to friends in Turkey.
"Sending these postcards lets the world know that Bradford is a place of beauty with many strengths. And it's a great place for business," he said.
Charles Dacres is featured on a postcard of Keighley cricket ground. He hopes Bradford's bid will boost its multi-racial sporting achievements.
He said: "Bradford's bid is now on a global footing. I'd like to see more Bradford people taking up sports in 2008. I'd like to see young Asians playing football for Bradford City - that would be a real achievement."
Julie O'Connell, whose postcard is Ilkley's Cow and Calf Rocks, said: "One thing nobody mentions is that you can see countryside from just about anywhere in the city. That's a good feeling. I hope 2008 will show how the city and country can work together."
Bradford Council leader Margaret Eaton sent one of the postcards to a friend in North Carolina, USA.
"She stayed with me last year and fell in love with Bradford," she said.
"It's a year since she was here, so I've sent a postcard saying 'Come to Bradford again!' "
The postcards, costing 99p, are available through art galleries, museums and libraries.
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