Bradford-based supermarket giant Morrisons was voted "fresh pasta retailer of the year" in the Pizza Pasta and Italian food industry awards which were announced at a food industry gala dinner in London.
Judges took into account improvements made to Morrisons pasta in the last year.
These include the introduction of new meat-free varieties, packaging and filled pasta products. The stores sell the supermarket's own label range and the Pasta Reale brand. The supermarket, whose boss Sir Ken Morrison is pictured, will be the only retailer to feature the Pizza and Pasta Association logo on its fresh pasta products.
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