Bradford's economic renaissance relies on its links with Leeds, a public inquiry heard.
The city's growth and success will come from fostering and forging a greater bond with its traditional rival rather than trying to compete against it, according to a development boss.
The public inquiry into Bradford Council's replacement Unitary Development Plan heard representations from a director of a development agency based in Leeds.
Chris Brook, of Turley Associates, said he supported regeneration of the whole of the Leeds Road corridor in Bradford from the Thornbury roundabout to the city centre. He criticised the Council's stance and said there was nothing in the UDP which supported the 2020 Vision, calling it nothing more than a simple "PR exercise".
He said: "At present the gateway corridor into Bradford city centre creates a lasting impact in terms of poor first impressions but this can be reversed with planned and concerted action.
"By identifying the strategic importance of this area, we are addressing the threats and weaknesses which currently inhibit the spread of the Leeds effect and cause problems for local businesses and residents."
He said Bradford had fallen from its once-proud position as an economic giant. "It has gone backwards from its proud heritage as a key wool area, a centre of importance. And all kinds of initiatives have been put in place to boost this position which have had short-term success."
He said agencies in Leeds would welcome Bradford joining forces with it to form one of the country's biggest economic centres.
But Bradford Council officer Gerry McGuckin said a number of policies were already in place along the corridor including a new rail station, bus priority, housing and employment sites.
He denied the 2020 Vision was a publicity stunt, saying it provided a framework and ideas rather than concrete plans.
He said: "To propose further policies or proposals would over-complicate the plan and may lead to uncertainty regarding the planning framework for the area."
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