WORLD Club rugby league champions Bradford Bulls have teamed up with an Ilkley company to launch a range of financial services for fans and their families.

Bradford Bulls Financial Services (BBFS) will be officially launched at the match against local rivals Leeds Rhinos tomorrow, where a huge crowd is expected.

The package, which includes highly competitive deals on mortgages, loans, life assurance, healthcare plans and savings accounts, has been designed to benefit the fans and the club and has been developed with RBR Insurance Group, of Leeds Road.

RBR's Managing Director, Mark Minton, commented, "RBR has had strong links with the Bulls for some time now.

"The fans are always looking for new ways to support their club, and the success of such packages for Premiership football clubs has shown that this is a great way to offer value-added services to supporters. We have a superior range of products to offer and first-class financial advice to go with them."

Bulls chairman Chris Caisley said: "We have an incredibly loyal and supportive fan base and part of our job as a club is to create an environment where we can offer opportunities that can't be found elsewhere. We have already seen the successful launch of the Holiday Club and the Savings Account, and now we have Bradford Bulls Financial Services.

"Most people need mortgages, loans and other financial plans and BBFS is a hassle-free and money-saving way for fans and their families to get the best deals.

" Importantly, the club also benefits from additional funds for its hugely successful and popular community activities.

The fact that we can launch a brand like this during a time of uncertainty for the club is a tribute to Bradford Bulls fans and re-affirms our confidence in the club's future."