THE organisers of a popular Bradford city centre event is calling for external sponsorship funding to allow it to be hosted for a fourth straight year.

The Super Soapbox Challenge, which runs from Kirkgate down Bank Street and onto Tyrrel Street - has attracted nearly 50,000 visitors to the city over the last three years.

Each event has provided a huge boost for city centre traders with people from across the district coming along to see the wacky racers in action.

Bradford BID (Business Improvement District) will again be the main sponsor for 2025 but more support is needed to guarantee next year's hosting can take place.

One of this year's racersOne of this year's racers (Image: Rais Hasan (T&A Camera Club)) Jonny Noble, Bradford BID Chief Executive, said: "We would love to see the Super Soapbox Challenge roll back into Bradford for another year – especially with it being our City of Culture year!

"It's more than just an event—it’s a symbol of our city’s vibrancy and community spirit.

"We’re calling on local businesses to partner with us in making this year’s challenge our biggest success yet.

"The Soapbox Challenge has become a signature day for Bradford, with streets lined with visitors and creating a lasting impact for local shops and cafes.

"We’re proud to support it, but we need our business community to join us and help bring this beloved event to life once again."

The Batmobile with Batman Innit was the winning team in 2024The Batmobile with Batman Innit was the winning team in 2024 (Image: Steven Ward (T&A Camera Club)) Taking place in May, Bradford's Super Soapbox Challenge has become a major Bank Holiday attraction.

This year, 23 teams took part in the event and it’s hoped this year over 30 businesses and charities will enter a cart into the race.

It was opened by Danny Malin - of the popular YouTube channel Rate My Takeaway.

All of this year's competitiorsAll of this year's competitiors (Image: Faye Kenny-Broom) Andrew Pearson, Super Soapbox Challenge Event Director, said: "The Soapbox Challenge is an event that brings everyone together - from families cheering on the sidelines to local businesses proudly displaying their brands.

"Next year’s event promises surprises and unforgettable moments for racers and spectators alike, and it’s an ideal chance for businesses to showcase themselves before a massive, captivated audience."

Ian Ward, Chair of Bradford BID added: “After three years of successful events, we’re building up to make 2025 a milestone for the Super Soapbox Challenge in Bradford.

"It’s a golden opportunity for the Bradford business community to show what’s possible when we all come together for an event that’s about joy, pride, and unity.”