Morrisons Daily now in partnership with Too Good To Go

The Bradford-based supermarket chain has announced the Surprise Bags – which help fight food waste – are now available at hundreds of its Morrisons Daily shops across the country.

Morrisons was the first national supermarket to partner with Too Good To Go in 2019 and has since handed out 2.3 million bags of food that would otherwise have gone to waste.

A staff member puts together a Too Good To Go bag (Image: PR)

Nearly 500 of the firm’s supermarkets across the UK were already part of the partnership, including Morrisons Market Kitchen and Cafés.

Too Good To Go runs through an app, which offers people the chance to pick up bags of surplus or near-its-sell-by-date food from stores, restaurants, and other businesses at a discounted price.

Each bag contains a variety of random items and users reserve them with an allotted pick-up time.

The Morrisons Daily stores in Bradford and the wider district that you can now use Too Good To Go with are:

• Allerton Road, BD15 7AB
• Broadstone Way, Holme Wood, BD4 9SA
• Otley Road, BD3 0HY
• Griffe Road, Wyke, BD12 9SJ
• Ashfield Terrace, Bingley, BD16 1EQ
• Mornington Road, Bingley, BD16 1EQ
• The Staithes, Baildon, BD17 6DB

The Morrisons Daily store in Allerton Road, which is now listed on the Too Good To Go app (Image: Google Street View)

Other shops with Bradford postcodes that are also part of the expanded partnership include Keighley Road, Skipton, and Spen Lane, Gomersal.

The move comes after a successful trial in various locations across the North of England, the Midlands, and Wales.

Morrisons' headquarters, in Gain Lane (Image: PR)

During the trial, more than 40,000 Surprise Bags were saved.

Andrew Edlin, senior sustainability manager for Morrisons, said: “Customers and colleagues continue to tell us how much they value Too Good To Go’s Surprise Bags from Morrisons.

“It saves customers money while also helping us to play our part in reducing food waste and hitting our sustainability target of achieving scope 3 net-zero operational emissions, so we are delighted to be rolling the bags out to some of our Morrisons Daily convenience stores.”

Sophie Trueman, country director at Too Good To Go UK and Ireland, added: “Our team is absolutely thrilled to have Morrisons Daily joining the fight against food waste.

“At Too Good To Go we believe that saving food from going to waste is a win-win-win - businesses can recover the sunk cost of would-be wasted food, consumers can get good food for less, and with one simple action, we’re collectively doing something great for the planet by stopping that food from ending up in landfill.”