A BRADFORD-BASED supermarket chain has announced a number of deals they are putting on to start the new year.

Morrisons will be cutting prices on toiletries, pet food and household essentials until January 21.

The supermarket giant is catering to those having a big clearout whilst putting away their festive decorations or stocking up on essentials for their baby or toddler.

With prices starting at just 99p, shoppers can save nearly 50 per cent when they shop at Morrisons stores and online. 

The offers include 99p each for Pedigree Dentastix and Dreamies Cat Treats which are both usually £1.95.

Persil laundry capsules are down to £3.49 from £6, and Pampers Pants are now £5 with a More Card, or £6 without, from the usual price of £11.

Parents can also mix and match on Nuby accessories which are available at two for £7, 27 per cent off the usual price.