A “VERTICAL meadow” could be installed on a Baildon street as part of plans to upgrade roadside billboards.

A set of three billboards next to The Junction pub on Otley Road area earmarked for replacement with a single, digital billboard at the same site.

But along with the upgraded advertising board, applicant Clear Channel UK plans to install a vertical meadow.

This would see a green wall, including wildflowers, created underneath the advertising board.

The application says: “As of 2021, meadows and other species-rich grasslands now cover less than 1 per cent of the UK.

“This in part, is due to pressure on existing green spaces from developments and the cost of good quality new green spaces are high.

“Studies have shown the benefits of living close to nature, but many people are deprived of these benefits.

“Vertical Meadow is Clear Channel’s new green wall system that once installed, will grow into a beautiful meadow of wild flowers directly underneath the digital panel.

“It will increase local habitat and biodiversity by creating spaces for native plants and flowers that attract wildlife.”

The application goes on to say bug hotels or bat boxes could be added to this vertical meadow.

A decision on the application is expected late next month.