AWARENESS: Former England star Sol Campbell has appeared in a campaign to encourage black and ethnic minorities to vote in Bradfo
A NEW advertising campaign featuring a former England football star is encouraging black people in Bradford to vote.
Operation Black Vote (OBV), the organisation dedicated to enabling the African British and Asian British communities to claim their place in politics, has partnered with Saatchi & Saatchi London.
The poster sees Sol Campbell appear alongside the slogan "If you don’t vote, you’re taking the colour out of Bradford."
The national campaign appeared in key regions including Bradford to highlight the importance of the local vote.
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