Farnell Land Rover in Bradford is the country’s top dealership.
The Kings Road garage – part of The Co-operative Motor Group – beat 130 Land Rover dealerships to clinch the the crown at the Land Rover dealer conference.
The dealership took second place in the service centre and sales dealer categories, whilst the group’s Leeds dealership won the service centre award. The Bradford dealership was one of the first Land Rover dealerships in the world, having sold the vehicles since they were launched in 1948, and opened a £1 million showroom a year ago, creating 15 new jobs.
Group operations manager Jatinder Aujla said: “To win this award just one year after re-launching the dealership illustrates the excellent customer service we provide. It is also particularly gratifying since I am Bradford born and bred.”
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