Staff at a residential property letting agency covering Ilkley and the Wharfe Valley have zoomed in on a way of adding an extra dimension to clients – with the help of a top international photographer.
Employees of Linley & Simpson’s branch on Brook Street, Ilkley, have been taking tips from Guiseley photographer Victor de Jesus, whose images have appeared in national newspapers and magazines worldwide, on how to improve the visual impact of marketing rental properties.
Mr De Jesus swapped snapping Prime Ministers, the Royal Family and celebrities for bricks and mortar as he put staff through their paces at a local rental property.
Agency boss Will Linley said: “Victor’s way of showing life through a lens taught us a lot.
The training and development of our staff is an important part of improving the quality of our customer service – and this course offered an innovative new dimension.
“Photography plays an increasingly-important role in the online, print and branch marketing of all our properties to rent.
“It was very helpful to tap into Victor’s experience, both in front of and behind the camera, as well as to use his expertise to identify the best type of photographic equipment in which to invest.
“We look forward to putting the techniques learned on the training course into practice for the benefit of our clients. This is another example of the extra mile we are prepared to go to explore ways of improving our services.”
Staff from all of Linley & Simpson’s eight offices – which also includes Horsforth – took part in the training.
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