A thriving business that began in a garage 16 years ago has moved into new premises four times bigger than the last.
Pauline May - a firm dedicated to the mature fashions sector - has transferred into a new-build 8,500sqft unit, in the Valley Road Worth Enterprise Park, Keighley.
The company - started by Pauline Sargeant in 1991, with just £1,000 savings and a vision to make clothes for the elderly - had outgrown its last premises in Worth Way.
The new base has extensive warehouse facilities and a reception, where visitors will be able to drop by, look through the company catalogue and purchase clothing.
Pauline, 56, said: "We are growing at such a pace and we had outgrown the other premises. I would like to be the main supplier in the country and I want everyone to know who we are.
"What elderly people like about my clothes is that they can buy things from me that they can't in the high street. Nobody is catering for them - they are the forgotten people."
The new base also has more office space and a training suite to train company franchisees, of which there are now 31, with a view to creating 50 by the end of the year.
The clothing items, manufactured in the UK, are sold to thousands of nursing and residential home residents, direct to the housebound and through an international mail order catalogue.
The company has an online shop at www.paulinemay.com and the Pauline May brand label has also been redesigned to include provision for writing in the resident's name and room number.
The new building is open to personal shoppers between 9am and 5pm Monday to Thursday and 9am to 3pm Friday. For more information phone 01535 661362.
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