CARPETRIGHT’S new boss vowed to broaden the appeal of the floor coverings business after admitting it was seen as too value focused.
Wilf Walsh, who recently took the helm following the departure of founder Lord Harris of Peckham, said one of his priorities was to address the negative perceptions around the brand.
His comments came as Carpetright, which includes stores in Keighley, Guiseley and Halifax, posted stronger than expected half-year results, with annual profits now set to be near the top end of forecasts.
Underlying profits more than doubled to £6.7 million. Like-for-like revenues in the UK increased by 6.5 per cent on the back of improved consumer confidence and the impact of price promotions.
Mr Walsh, who has been managing director of bookmaker Coral, said broadening the appeal of the brand was at the heart of his plans.
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